Teaser Mag Ad Draft 4

Re-design of Draft 3

We used the same image as draft 3 for this teaser, however some feedback that we received suggested we move the QR code onto Poppy's dress and to remove the 'COMING SOON' from the ad as a whole.
   The removal of the 'COMING SOON' creates more of a buzz about the ad making the audience more intrigued.
   We were told to try moving the QR code onto the bottom of the dress to reflect the Male Gaze Theory. By having it placed here it is drawing attention to her lower body and is subtly objectifying her body (taking into consideration the younger audience). This is to attract more of our secondary male audience.